Google has officially announced that its Disavow Links tool will eventually emerge to the new Search
Console interface and improve. Google has also updated its support page with new steps. The search
community’s response was tinged. Google continues to attack professional SEO for pulling back the disapprove tool, a tool that has repeatedly said that almost no one needs it without completing the transition of a really very useful request indexing tool. What are you doing this time?
If you haven’t found it before, Google Disavow Tool allows webmasters to notify Google that they
want you to ignore the incoming link’s effect (positive or negative). Google argues that only SEO
delivered to shadow link creation practices should use it, and yet only if they have a “manual action”
(which Google claims to ban) that applies to the site.
When Google started working on the new Search Console, the disavow tool (along with many other
things) was visible due to its absence. Google kept the party line that there is no such thing as a
negative SEO; the algorithm is really good at understanding the link; no disapproval tool is needed.
But they brought him back.
Google Disavow Tool
A tool that prohibits links is a way to point out that publishers shouldn’t count unwanted links to
Publishers sought the Disavow Tool as a result of Google’s Penguin algorithm. Google initially resisted offering publishers the feature of rejecting links. Google’s Penguin algorithm was a link algorithm that penalized sites with spam links. Some publishers have lost traffic for more than a few months while waiting for Penguin’s algorithm to be updated. Publishers were naturally disappointed with this algorithm and had to contact each site owner who may have purchased the link.
Sites that had bought links in the past and forgotten them were also found under penalties related to penguins and also faced the once-grinding task of contacting the site to remove links containing sites that may not have purchased the links but seem suspicious.
That’s why the SEO community practically asked Google for a way to reject the link. Finally, Google recognized the value of the tool and launched it. The Disavow Tool was meant to deny spam links that the publisher or SEO company participated in creating.
Alternative use of denial tools
Somewhere along the way, the SEO community began using this tool to deny random spam-like links that they felt were downgrading their site.
Read more below
Such usage wasn’t what Google was thinking of when it was launched. Google’s instructions clearly state that you should use it for links that trigger manual actions or links that may trigger manual actions. There is no description of how to use it to help fix the degraded keyword ranking. Google employees like John Mueller are consistently good at Google, not counting random links, and not using random link tools.
The Deauthorization Tool Support Page Guide recommends that you use it only for manual actions or deauthorize links that can cause manual actions. Google’s recommendations are inconsistent with the use of the tool by some SEOs and publishers who use the tool in the hope of improving their declining rankings.