Are you looking for new ideas to market your products? Well, how about 3D technology? It is on the rise, and significantly, all the big companies are using it. Moreover, the market size of 3D technology is 264 billion USD, which showcases its usability and presence in every industry.
Similarly, you can add it to your marketing purposes and create a real-time demo to deliver the best customer experience and boost sales and revenue.
Ways 3D Modeling is Revolutionizing Digital Marketing
Here are a few ways 3D modeling is revolutionizing the digital marketing world –
Highlight Brand Identity
We live in a visual world, and whatever catches our eye becomes the master product or company. That’s why companies today are investing in 3D technology, which will help increase the brand’s presence in customers’ minds. Later, it will make the customer identify by looking at the color or the logo.
For instance, Nike’s 3D marketing in Japan ensured that customers understood what the product was all about. They could see the fine details of the shoe, which garnered their trust. That way, they were able to sell more products in Japan and worldwide. Similarly, to make your brand visible to the audience, you can use 3D technology to stay ahead of your competitors. You can ask the SOLIDWORKS distributor in Indonesia, who will help you with the process.
Brilliant Product Representation
Another thing 3D technology does is it allows you to showcase the fine details of your product. It is more like a live demonstration of the product, where you can showcase the product specifications and utilities. 3D products bring an acute sense of realism, which 2D illustrations fail to imply.
Hence, bigger brands today are looking to opt for 3D products, as this saves their resources and helps them gain more popularity and market penetration. Moreover, it helps companies create better prototypes, which they can use for future marketing. Overall, 3D technology truly captures the visual aspect of the product and enables customers to experience it.
Enhance Customer Experience
The current business market thrives on customer experience rather than just product. One way to enhance the customer experience is to apply 3D technology in advertising. Customers are always apprehensive about new products, but with a 3D model, you can give realistic product demos and commit them to a purchase.
This way, the realistic representation of the customer helps to understand the product and its utilities, which later turns into sales. Hence, you see a happy and satisfied customer committing to a good purchase. So, with the help of 3D technology, you can showcase all the product features and increase your sales.
Boost Sales Conversions
Marketing isn’t just about generating good leads; it is all about conversion, and it can come with the help of 3D technology. The smoother the shopping experience the customer gets, the more the product is sold. It is directly proportional to each other. This is because, with 3D products, they can scrutinize all the details about the product.
Once they are satisfied with the product, the purchase will follow. Therefore, it is important to be straightforward and honest about your product. Consequently, it should reflect your virtual models and present you with the most authentic product experience ever. Thus, you will see an increased rate of sales and boost your revenue.
The Bottom Line
In the end, if you want to differentiate yourself in the market, you can use 3D technology, which will help you stay ahead of the competition. This is because you will be able to showcase all the product features to customers and give them a real-time experience. Eventually, this will boost your sales, revenue, and product margin.
So, if you want to know more about 3D technology’s marketing benefits, you can read the article above and invest your money in its installation.
FAQs
Here are a few frequently asked questions –
How is 3D modeling used in marketing?
With 3D technology, you can showcase complex ideas most effectively, which can increase your customer engagement and loyalty.
What is one benefit of using 3D CAD models in advertising?
With the help of 3D CAD technology, you can improve your marketing and advertising prospects. You can showcase all the fine details of the products from different angles.
What is 3D modeling mostly used for?
3D modeling is mostly seen in film, product design, architecture, and advertisement.
