What is a Sitemap?
Simply put, a sitemap is a very concise version of your website that contains only the most important pages. Its basic function is to help search engines, crawl and index content on your site, so it can rank higher in search results. By doing this, it is an important part of your SEO practices, helping to bring traffic to your website.
Do you want a Sitemap?
Practically, you do not want a site map. You can go live without your site one and you can still see some traffic coming. You can say that there is only one page on your website called ‘Home Page’. In that case, submitting a sitemap for the convenience of finding URLs on your website does not make sense – after all, there is only one.
Instead, focus on linking to your page from other websites and social media. You can register your domain in the Google search console. The latter is a Google-provided free service, which allows website owners to improve the visibility of their websites.
We recommend that you use this service even if you choose to submit a sitemap. This will make your life much easier – and you can utilize the tool to submit your sitemap.
Why do we recommend submitting a site map?
It pays to have a sitemap. This is definitely worth it from an SEO standpoint. Especially if you have a big site with many pages and better media content, a site map will make navigation and navigation easier.
Your sitemap needs to be constantly updated to ensure that search engines crawl the correct, updated version of your site. This makes it easier to find new pages and updated or newly added content will be crawling soon. You should often upload a sitemap when you create a new website and update your existing website.
Search Engine Optimisation: Why Sitemap is an essential
Search engine optimization is the operation of getting your website ranked high in search engine results. This can be attained by using a combination of techniques containing core optimization, content marketing, link building, and site configuration upgrade. The list goes on always. What is important is that it is a smart combination of several SEO techniques that will enhance the chances of ranking for certain keywords.
Your Sitemap can search which pages of your site are most important, but you still want to provide valuable, search engine optimized content and add relevant keywords in the page title. So, while having an updated sitemap is very helpful and important for good SEO practices, be aware that it cannot stand alone.
Different Types of Sitemap
There are two different types of site maps: HTML and XML. The first one is written for humans and the next one for search engines. To be more particular: HTML sitemaps allow web visitors, helping them check what they are looking for, while XML sitemaps make sure that search engine robots can find and tag your pages.
HTML Sitemaps
Links designed for HTML sitemaps are usually got at the bottom of a website and can be accessed via its title and footer navigation. They help users check essential information quickly. It is more about the user experience than helping Google to know your website.
XML Sitemaps
XML Sitemaps are efficient, machine-readable lists of the most essential pages of a website. Therefore, they are completely different from HTML site maps. Sitemap files or documents, if you wish, contain URLs for these pages. No matter how confusing you or the previous website owner is, it helps search engines follow crawlers and find them.
It may take less than 20 minutes to upload a sitemap:
1. Create a link list using software like Screaming Frog.
2. Check your site rights with Google – if you have not already done so.
3. Finally, submit your sitemap via the Google Search Console.
Key Takeaways
So which sitemap would you use, HTML or XML? Both of them are simple answers to this question. If you are searching for a better-optimized, user-friendly website that processes it easier to crawl, index, and rank your website, place your cards on both types of site maps.
There are many advantages to both HTML and XML, but there are also some disadvantages in comparison. In short, sitemaps should not magically raise traffic or develop your organic search rankings, but when combined with other SEO techniques they can also help you crawl your website’s user experience. This will improve your website ranking over time!
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