Digital Marketing Solutions
Whether you are a small to mid-sized business (SMB) or an established company you want to make the most of your online marketing strategy. However, it is not always easy as you advance your marketing efforts. These ten digital marketing solutions will make your life easier.
Or, if you’re looking for professional help with your online marketing, contact WebFX, one of the industry’s best digital marketing agencies for SMBs.
7 best Digital Marketing Solutions
Google Analytics
Google Analytics is a tool for online marketing. It gives your business a great deal of insight into the performance of your website, gives your team an overview of the features of your site that your visitors are behaving and working on.
These digital marketing solutions also have tons of customization options. You can create segments, for example, to narrow down your view of the actions and behavior of your target market.
Users can create dashboards to highlight important data for your business and digital marketing strategy.
If you have Google ads in your online marketing strategy, you can also link your advertising data with Google Analytics. This feature makes it easy for your team to review your campaign performance and site data.
Additionally, you can create custom viewers on Google Analytics for remarketing campaigns on Google ads.
Here are some web marketing solutions you can access from Google Analytics:
Data Studio: Create personalized reporting and reporting dashboards for your business.
Upgrade: Test different page layouts to find the best one for your site.
Surveys: Get feedback from users related to custom polls.
With Google Analytics, your company gets a powerful, all-in-one tool.
Google Search Console
Google Search Console is another essential (and free) digital marketing solution. If you have not created a Google Search Console account for your business, you should do so as this tool will revolutionize your online marketing strategy.
With the Google Search Console, your company can access valuable data about your website, content, and search engine optimization (SEO) efforts. Also, you may get alerts about issues on your site when an important page on your website disappears or when there is no mobile-friendly page.
Your business can use the Google Search Console to double-check whether Google can crawl and index your site, which is important for SEO. Better yet, submit URLs to the table for Google, which can be useful when updating the main page on your website.
Additional Features That Make Google Search Console a Better Digital Marketing Solutions:
Links: Visit sites linked to your website to find opportunities to create links for your business.
Traffic Data: Find out how often your site appears in search results and more.
Reports: Quickly generate performance reports to assess the health of your site’s SEO.
Ahrefs
Ahrefs is a trusted digital marketing solution and a great partner for Google Analytics and the Google Search Console. With Ahrefs, your business can instantly access not only the performance of your site but also your competitor’s information.
Unlike Google Analytics and Google Search Console, Ahrefs requires a monthly subscription. You can start a seven-day trial for $ 7, which allows your company to try Ahrefs and see if it works for your team.
For many businesses, Ahrefs is worth the monthly investment. With Ahrefs, for example, your team can track which keywords your content (and even your competitors) ranks in search results. Additionally, you can compare your site with others to find content gaps, which streamlines your content marketing strategy.
Just like the Google search console, you can also get important alerts about your site. For example, Ahrefs can notify your team if you gain or lose a link. The program can also provide rankings of new keywords and updates on your business tips on the Internet.
If you want to take your SEO to the next level, Ahrefs is a must. That is why many experts in the field of digital marketing recommend Ahrefs. It provides a large amount of updated data that can quickly improve the competitiveness of your strategy.
FAQ Fox
FAQ Fox is a free digital marketing solutions for improving your content marketing strategy. If you are having trouble coming up with content ideas or looking for a new way to gain insights into your audience, FAQ Fox can help.
If you want to try FAQ Fox, follow these steps:
- Do some keyword research
- Compile a list of some competing sites
- Enter your keywords and competitor site URLs
FAQ Fox is so easy to use. If you prefer, you can select certain site types to search for FAQ Fox, such as culinary, financial, or health sites. Creates a list of websites that will help FAQ analyze your career choice. Although optional, this step will help FAQ get more of your business from Fox.
Based on your findings, your team can write blog posts, thought-provoking articles, and useful online guides that will provide the information your target audience needs. These content pieces will help you build brand awareness, which will then result in valuable leads.
Buffer
Buffer is a powerful digital marketing solution for social media. With Buffer, your business can streamline content sharing by creating and planning posts on Facebook, Twitter, LinkedIn, Instagram, and Pinterest. You can even track the performance of your posts on Buffer.
Companies that use buffer, such as WebFX, save about 40 hours a month with this powerful tool. If your company prefers Buffer’s sound, you can use the free version of the program. Depending on your social media marketing strategy and your need for social analysis, you may want to invest in Buffer’s paid version, which includes multiple price levels and packages.
With Buffer creating, scheduling, and publishing your social media posts, your team can respond to comments and questions on posts through the site. This feature eliminates the time-consuming process of logging in to each social media site to check and respond to user comments.
Even better, you can use your team emojis and GIFs in your responses to add some customization, adapt your branding and make a lasting positive impact on users. Your answers may be automatically signed with your name.
If your company uses a collaborative tool called Slack, you can integrate the buffer with your Slack account. When you add a buffer to Slack, your team can speed up support requests and Facebook and Instagram comments to streamline your workday.
Stock Up
Stock Up is a digital marketing solutions for stock photos. If you are looking for the right image for your website homepage or your latest blog post, you can use Stock Up to find what you need to attract the attention of site visitors.
The site has over 25,000 free stock photos and offers a fast search feature that saves your team time. It is worth noting that Stock Up compiles photos from other sites and creates its database, so when you go to download an image, Stock Up will take you to a separate website.
If you decide to download this image, Stock Up will redirect you to Burst, which will allow you to download the high-resolution version for free. It is important to note this feature as it may seem confusing to some users.
Aside from stock up, here are some preferred internet marketing solutions for stock photos:
- Pixabay
- Pexels
- Unsplash
For best results and different types, use different stock photo sites. They help you find brand new images for your business and keep your content fresh. If you wish, your team can take some photos at home to showcase your company and culture.
Pixlr
Pixlr is a free digital marketing solutions for image editing. With Pixlr, your company can eliminate the cost of expensive photo editing software without giving up the photo editing tools needed to create great content for your site, blog, and social media. Even better, Pixlr is a web-based photo editor. That means your team does not need to install any software on their computers or laptops to use Pixlr.
They do not have to worry about downloading and waiting for updates to finish.
They can also download Pixlr’s mobile application for iOS and Android devices if you want to work while your team travels. These apps make it easy for your company to quickly edit and edit photos, without having to use a desktop or laptop.
Squoosh
Squoosh is another free digital marketing solutions for your online marketing strategy. With this tool, your team can compress images for the web, which will speed up your site. A faster site offers a better user experience, plus sends positive SEO signals to search engines like Google. Like Pixlr, Squoosh is a web-based tool.
You don’t have to download or install any software. Instead, you can open your web browser, head to Squoosh, and start compressing the latest images for your homepage, blog, or guide.
With Squoosh, you can access an impressive list of your team summary features:
- Downloads your image from JPEG to other file types such as PNG
- Choosing the quality of your compressed images
- Resize your image
- Minimize the color palette of your image to reduce its size
- Rotates your image
Squoosh also lets you preview the size of the image you expect, allowing you to change your compression settings in real-time. Even better, you can see what your compressed image will look like, which will help your team maintain a balance between image size and image quality.
FAQs
What are Digital Marketing Solutions?
Digital Marketing Solutions is an interactive marketing company providing real change solutions to our customers’ online endeavors. We specialize in web management, online advertising, ‘content-centric’ search ideas and managing local and community campaigns.
What are the four types of digital marketing?
Content marketing, Search Engine Optimization, Search Engine Marketing, Social Media Marketing
What are marketing solutions?
Marketing Solutions is a marketing communications company that helps its customers reach the target audience in global industrial and technology markets.
