The six most significant SEO Tools that Every Small Business Owner should know

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If you want the best tool for SEO practice and want to stay up to date, I checked out the best SEO tools for you. Here I show the best 6 SEO Tools.

  1. Google Analytics       

Google Analytics is a web analytics service. It provides statistics and a basic analytical tool for Search Engine Optimization (SEO) and other marketing purposes; it offers you to know who your customers are, what they want, and how they interact with your store; like that, information could be known. This service is a part of the Google Marketing Platform so it gives you a high-level report of all your business so you can refer to where your traffic is coming from, and this is free to all who have a Google account. Google Analytics analysis can identify poorly performing pages with some techniques; those include funnel visualization, where visitors came from, how long they stayed on the website, and more.

  1. Ahrefs

Ahrefs is one of the best tools to check your business online. In Ahrefs, you can find the most linked content, check and fix broken links and get an overview of your best-performing pages. This is the most favorite tool since it makes keyword research, rank tracking, competitor research, SEO audit, viral content research, etc. So it is categorized as an SEO multi-tool. Ahrefs have an active Facebook community where you can get support from other marketers, and many people use Ahrefs to find content that performed well. In short, Ahrefs is a popular SEO tool that people use to get a higher rate of Google rankings.

  1. Screaming frog

Screaming frog is a website crawler that helps you increase onsite SEO by evoking data & auditing for common SEO issues. It is a powerful site crawler, able to crawl all websites efficiently. It gathers onsite data to make informed decisions. Find internal linking and URL structure using an interactive crawl. Use this to regular schedule audit to catch some issues before your website gets impact. It can collect HTML from any web page using CSS Path, XPath, and regex. It integrates with Google Analytics, Google Page Speed, and Page Speed Insights for higher insights and tracks the progress of SEO issues, and views what is changed between crawl. Plus, find short-term and long-term redirects; also redirects chain and loops, and a list of URLs to audit in a site migration.

  1. SEMrush

SEMrush will uncover millions of local and national keywords, analyze any backlink profile, find your competitor promotion strategies, get ideas for developing your market share, optimize your advertising speed- social ads, and can run SEO audits. This requires huge investment because SEMrush business plan is higher. It performs a different levels of functions, ranging from keyword research to analyzing backlinks and traffic. It will get actionable tips to create SEO- friendly content. Plus, audit and enhance your content based on real-time metrics and track brand mentions, competitors’ accounts, and content reach. From Small Scale Businesses to big enterprises are using SEMrush.

  1. Ubersuggest

Ubersuggest is a free online SEO tool. It will help you to improve and expand your marketing strategy. It has the tool to help you in your own way and used to find keyword ideas and search volume accurately. In this maximum of the content will be accurate. It allows you to get better strategies working for others you can adopt them, develop them, and gain. When you searched for a word in Ubersuggest, the tool will show you all related keywords that Google would suggest. You can also see monthly search volume and level of competition. 

  1. Yoast SEO

Yoast is an SEO tool for WordPress. It has many active installations and downloaded millions of times. Find and add high-performing keywords in Yoast SEO. It is available in multi-languages. Yoast SEO will let Google, Pinterest, and other platforms know what your page is exactly about. Here no outdated and duplicate content. It has full control over control over your breadcrumbs. Using the Zapier tool in Yoast SEO, you can automate the publishing flow. We analyze the readability and check Flesch reading ease score. Yoast SEO makes easy to edit titles and Meta description. 

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