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7 P’s for Digital Branding

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Digital Branding Agency


Digital Branding is simply means promoting your brand through digitally. There are various platforms on which you can promote your brand like social media, websites, etc.


The 7 P’s for the digital branding are as follows:

1. Price:

The first P is the Price. It simply means what the consumer wants to pay for a particular service or product. In the digital context, price simply means the codes, discount coupons, etc.

If you want to make your digital branding effective and great then you simply need to put the price of your services reasonable according to the market. This would make your digital branding greatly.

2. Place:

The Second P is the Place. It simply means the place where the transaction of goods and services are made. In digital context, place simply means the website where the customer and organization meet.

If you want to make your digital branding effective and great then you simply need effectively manage your websites or other digital platforms. This would make your digital branding greatly.

3. Promotion:

The promotion means that promoting your product or service. In the digital context, promotion includes online advertisement on various platforms such as social media, in website, and Google.

If you want to make your digital branding effective and great then you simply need effectively manage your online advertisement as any misleading advertisement tarnishes your brand image or reputation. This would make your digital branding greatly.

4. Product/Services:

It simply means the product or services you want to sell it to the customers. In the digital context, it means the website images, services, videos, etc.

If you want to make your digital branding effective and great then you simply need effectively manage your images, videos or other things you are selling to the customer. This would make your digital branding greatly.

5. People:

In the digital context, it simply means the Chat Bots. It really helps in the digital branding of your website as it enhances the performance of the website, and help customers in instant replies to their queries.

6. Physical Evidence:

The physical evidence simply means that any tangible component present in presenting a service to the client like badges, uniforms, etc.

In the digital context, it simply means the reviews and ratings which represent as a feedback to you. If you pay attention to all the reviews and ratings and work accordingly to solve the problems of the queries then, no one can stop you to build an effective digital branding.

7. Process:

Process simply means that the structure you are following. Make your process in simple process as when the customer visits your website, they just focus on the speed and the simplicity of the website.

Conclusion:

You can follow all the 7 P’s of the digital branding or you can contact us aartisto.com for better digital branding.

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